The best auto ads always included animals. Mark had once seen one where dogs spun in zero gravity, straining their necks impossible distances to chomp floating treats. Something about the sequence of images haunted him. Most auto ads were painted with the widest possible strokes, creating basic associations between rider metadata and companies paying top dollar to advertise throughout the One Transit Authority. A lauded next-gen agreement between the government, advertisers, and technology conglomerates. But the ad with the floating dogs had been too specific, its physics too realistic. He wondered if the company had in fact loaded up a plane with dogs and treats before taking a controlled nosedive for the perfect shot.
This is amazing